Follow up
With solar, leads rarely close quickly. It's a big decision and most people don't really have a good understanding of how things work. That is why the follow up is so important when it comes to solar installation sales. You can bring in as many leads as you want, but if you are not following up and nurturing those leads you are wasting valuable marketing money. These follow up systems are built into our direct mail marketing campaigns and can easily be integrated with your CRM. Hit the button below for more details on our follow up systems.
Don't be Generic!
80% of my mail every week is 0% interesting to me, yet I still go through the pile and give every piece a chance. I still throw almost all of it away at the end, but point is I give it a chance. The same is true for your potential customers, but you can't deliver them some generic piece of mail that looks the same as the rest.